Lead Source and Campaign Performance
Lead Source Tracking
Buying or generating leads from different online sources? Add lead source to your API calls and instantly view ranking and performance metrics. Stop buying from sources who have bad leads and move those resources into sources that perform well.
Marketing Campaign Tracking
Your marketing campaign is driving signups and leads to your site. But are they converting? Are they from bots or bogus? Just add the campaign to your API calls and view performance and raking by lead quality.
Dynamically change report threshold. All values are recalculated on the fly. So you can search for specific lead sources or campaigns and view custom threshold results easily.
Sort by threshold, leads, average score, first seen, and last seen. Quickly chart your best and worst performers.